The Price of Glory: A Socio-Economic Analysis of the 2014 FIFA World Cup in Fortaleza, Brazil Item Type text; Electronic Thesis Authors Alvarez, Robert Publisher The University of Arizona. Rights Copyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author. Download date 20/01/2023 09:34:47 Link to Item http://hdl.handle.net/10150/613494 THE PRICE OF GLORY: A SOCIO - ECONOMIC ANALYSIS OF THE 2014 FIFA WORLD CUP IN FORTALEZA, BRAZIL b y Robert Alvarez Copyright © Robert Alvarez 2016 A Thesis Submitted to the Faculty of the DEPARTMENT OF LATIN AMERICAN STUDIES In Partial Fulfillment of the Requirements For the Degree of MASTER OF ARTS In the Graduate College THE UNIVERSITY OF ARIZONA 2016 2 STATEMENT BY AUTHOR The thesis titled T he Price of Glory: A Socio - Economic Analysis of the 2014 FIFA World Cup in Fortaleza, Brazil prepared by Robert Alvarez has been submitted in partial fulfillment of requirem ents for a master’s degree at t he University of Arizona and is deposited in the University Library to be made available to borrowers under rules of the Library. Brief quotat ions from this thesis are allowable without special permission, provided that an accurate acknowledg e ment of the source is made. Requests for permission for extended quotation from or reproduction of this manuscript in whole or in part may be granted by th e head of the major department or the Dean of the Graduate College when in his or her judgment the proposed use of the material is i n the interests of scholarship. In all other instances, however, permission must be obtained from the author . SIGNED: R obert Alvarez APPROVAL BY THESIS DIRECTOR This thesis has been approved on the date shown below: 05 - 06 - 2016 Marcela Vasquez - Leon Date Associate Professor of Anthropology 3 Acknowledgement s I would first like to thank my thesis advisor Dr. Marcela Vasquez - Leon of the School o f Social and Behavioral Sciences and Director of the Center for Latin American Studies . The door to Prof. Vasquez was always open whenever I ran into a trouble spot or had a question about my research or writing. She consistently allowed this paper to reflect my direct research, but st eered me in the right direction whenever she thought I needed it. I wo uld also like to thank Professor Tim Finan of the School of Anthropology for providing me with a strong historical and narrative understanding of Northeast Brazil. His stories of his Pe ace Corps service in Brazil and the work he has done in the region since then piqued my interest and encouraged me to look at my research from a different perspective. I would also like to thank Dr. Craig Smith, Director of the MPA/MPP programs in the Sch ool of Government and Public Policy for helping to develop my understanding of organizational structure and how public policy impacts the daily lives of citizens. Without their participation and support in my academic development this research would not h ave been possible. I would also like to thank the Tinker Foundation for providing me with full funding for my field research in Fortaleza during the summer of 2015. The Center for Latin American Studies at the University of Arizona for providing FLAS fund ing that provided me with language training and the ability to be present in Fortaleza during the World Cup games. Finally, I must express my very profound gratitude to my Mother Donna Holcombe, Step - Father Curt Holcombe, and Father Robert Alvarez for prov iding me with unfailing support and continuous encouragement. My partner Lizette Garcia for supporting me through the process of writing this thesis. Eric Franqui for helping me to tease out the complexities of state and organizational theory. The Paul D. Coverdell Peace Corps Fellowship for providing a full - tuition scholarship for the entirety of my graduate education and for holding me to high standards of public service and community engagement. This accomplishment would not have been possible withou t them. Author Robert Alvarez 4 Table of Contents THE PRICE OF GLORY: A SOCIO - ECONOMIC ANALYSIS OF THE 2014 FIFA WORLD CUP IN FORTALEZA, BRAZIL ................................ ................................ ................................ ................................ ........................... 1 Acknowledgements ................................ ................................ ................................ ................................ ....... 3 Abstract ................................ ................................ ................................ ................................ ......................... 6 Chapter 1: Introduction ................................ ................................ ................................ ................................ 7 Chapter 2: Literature Review of Mega - Sports Events and Methodology ................................ ................... 11 Methodology ................................ ................................ ................................ ................................ ............... 21 Chapter 3: History and Vulnerability in Fortaleza & FIFA Organizational S tructure ................................ ... 26 Organizational Structure of the 2014 FIFA World Cup in Brazil ................................ .............................. 41 Chapter 4: Economic Impacts (Results Section I) ................................ ................................ ........................ 43 Estimated Revenue and Economic Impact Analysis Pre - World Cup (Revenue Side) ............................... 43 Actual Expenditures/ Revenue ................................ ................................